Club Yellow Terms and Conditions

Updated and effective as of October 1, 2026

Club Yellow (the "Program") is Ritual's loyalty rewards program for subscription customers ("Customer(s)"). The Program recognizes Customers based on their subscription history. Customers do not earn or hold points, credits, or any stored value.

These Club Yellow Terms ("Program Terms") are part of, and subject to, Ritual's Terms of Service and Privacy Policy. If these Program Terms conflict with the Terms of Service, these Program Terms control as to the Program only. Current Program details, including Tier Statuses and available Promotions, appear on the Loyalty and Rewards Page and in the Customer’s account (together, the "Loyalty and Rewards Page").

By subscribing to any Ritual product, or by claiming or using any Promotion, the Customer agrees to these Program Terms.

1. Eligibility and Enrollment

Customers are automatically enrolled in the Program when they subscribe to any Ritual product through ritual.com. There is no separate cost to join the Program. The Program is open to individual Customers who are at least 18 years old and reside in the United States, United Kingdom, or Canada.

To access Program benefits, a Customer must have an active subscription with one or more products. Program features in Customer’s account, including Tier Status and available Promotions, are unavailable while the Customer does not have an active subscription.

The following are not eligible for all or part of the Program, as Ritual determines at its discretion: (a) current and former Ritual employees and contractors, and members of their households; (b) wholesale, retail, or business accounts; and (c) accounts Ritual has excluded from the Program, including under Section 5, below.

2. Tier Status

Tier Status is determined automatically from a Customer's total Eligible Orders. An "Eligible Order" is an order placed on or after October 1, 2025 that contains at least one subscription product. Orders containing only one-time purchases are not Eligible Orders. Each Eligible Order counts once, regardless of how many products the subscription contains.

Eligible Orders are converted into an order count as follows:

• A quarterly (90-day) subscription order counts as three (3).
• Any other subscription order, such as a monthly order, counts as one (1).

The Tier Statuses in effect as of October 5, 2026 are below. The current Tier Statuses, thresholds, and associated Promotions are always shown on the Loyalty and Rewards Page, which controls if it differs from this table.

Ritual may change how Eligible Orders are defined or counted, the number of tiers, tier names, and thresholds, as described in Section 6, below. Ritual's records control how Tier Status is calculated.

3. Promotions

Each Tier Status may unlock discounts, free gifts, and other offers from Ritual and from other companies ("Promotional Partners") (collectively, "Promotion(s)"). Available Promotions are shown on the Loyalty and Rewards Page and may vary by Tier Status. Examples may include:

• Ritual product discounts: An offer to add a qualifying product to a subscription at a discount. Unless the offer states otherwise, the discount applies to the first order of that product only, and later orders renew at the then-current full subscription price.
• Free gifts: A free item Customer may claim once Customer reaches a qualifying Tier Status.
• Partner offers: Offers from Promotional Partners, available in Customer’s account while the offer is active and Customer have an active subscription.

Some Promotions are tied to reaching a specific milestone and must be claimed within the stated period ("Milestone Promotions"). Unless stated otherwise, a Milestone Promotion is no longer available once Customer moves to a new Tier Status or its claim period ends, whichever comes first. Partner offers remain available at higher Tier Statuses for as long as the Promotional Partner keeps the offer active.

Partner offers are provided by the Promotional Partner, not Ritual, and are governed by that Promotional Partner's own terms, which may change without notice. Select the "+" icon on each offer for its terms, including relevant expiration dates. Ritual is not responsible for Promotional Partners' products, services, or fulfillment.

All Promotions are subject to availability and offered while supplies last. Each Promotion may be claimed or redeemed once per Customer, household, and account, unless stated otherwise. Expired, unclaimed, or unredeemed Promotions cannot be reinstated or exchanged. Taxes and shipping and handling fees are excluded unless stated otherwise. Promotions cannot be combined with other offers unless otherwise specified, and cannot be applied to prior purchases. No rain checks. No price adjustments. No cash value. Not transferable, and may not be sold or bartered.

4. Cancellation and Reactivation

Tier Status is not revoked if a Customer cancels or snoozes a subscription, except as provided in Section 5. While a Customer does not have an active subscription, all Promotions, including partner offers, are unavailable, and Program features are hidden from the Customer’s account. When the Customer resumes an active subscription with one or more products, their prior Tier Status is restored and progress continues from there.

A snoozed subscription pauses progress toward the next Tier Status, it does not reset it. Claim periods for Milestone Promotions continue to run while a subscription is canceled.

Tier Status assigned at Program launch, or changed later, does not entitle a Customer to Promotions tied to milestones reached prior to that assignment or change.

5. Fraud, Abuse, and Errors

Ritual may limit, suspend, or revoke Tier Status, Promotions, or Program participation for any account it reasonably believes has engaged in fraud, abuse, or violation of these Program Terms or the Terms of Service.

Ritual may correct errors at any time, including retroactively. This includes correcting a miscalculated Tier Status and reversing or withholding a Promotion granted, displayed, or priced in error. Ritual is not obligated to honor Promotions resulting from technical, pricing, or typographical errors.

6. Changes to the Program and These Terms

Ritual may modify, suspend, or discontinue the Program, in whole or in part, at any time, with or without notice except where notice is required by law. This includes changes to:

• Tier Statuses, tier names, thresholds, and milestones;
• How Eligible Orders are defined, counted, or weighted;
• Eligibility requirements; and
• Any Promotion, which may be modified, replaced with an item of comparable value, or discontinued.

A Program change will not cancel a Promotion Customer has already claimed, unless it is unavailable, in which case Ritual may substitute an item of comparable value. If the Program ends, unclaimed Promotions end when the Program ends, unless Ritual's notice states a later date.

Ritual may update these Program Terms by posting a new version with an updated effective date. Ritual may require the Customer to accept updated Program Terms to keep participating. Continued participation after an update constitutes acceptance.