You shouldn’t have to question if your supplements are safe, or if they will work. That’s why we’re raising the bar.
100% of Ingredients Made Tracable
Knowing where our ingredients come from helps us reduce heavy metal exposure and protect people and the planet. We disclose our suppliers and their final place of manufacturing.
100% Sustainable Packaging
Ritual’s packaging prioritizes recycled content, curbside recyclability, and low-carbon materials.
Net Zero Emissions
Ritual is identifying opportunities to reduce emissions and the first supplement company to publicly share the carbon footprints for every product.
There are gaps in our legislation. Here’s what we propose.
Our high standards for safety and efficacy are our competitive advantage, but they shouldn’t be. Ritual lobbies law-makers on the state and federal level to update regulations around safety & efficacy in the supplement industry.
Ritual works on an ongoing basis to pass state and federal laws that increase the safety & efficacy of supplements.
Our Asks:
- A clear definition for how brands use the term “clinically studied.”
- Health-protective limits for heavy metals in supplements and protein powder while keeping vulnerable populations, such as pregnant women and children, in mind.
- Sustained funding for the FDA, NIH and NSF, as research from these institutions is vital for understanding the safety and efficacy of dietary supplements and ingredients.
We need your help!
In 2025, Ritual helped pass a bill in California, to require prenatal vitamins manufacturers to test for heavy metals and disclose those results publicly.
We’ve continued to ask Congress to pass mandatory Paid Family Leave. In case you missed it, the US is one of the only developed nations that does not offer this crucial support to birthing people. We at Ritual believe this is inhumane and embarrassing.
Get in, we’re changing the world.
It takes 2 minutes to email Congress. A Member's office usually only needs about 10 emails and/or calls on an issue before they assign a staffer to lead it.
Lindsay Dahl -- Chief Impact Officer
Our Impact Reports
You shouldn't have to play detective investigating ingredient sources, efficacy claims, contaminant reports, or packaging materials. That work is on us. But in case you don’t want to just take our word for it, don’t worry — we share our homework.
Curious how it all works?
Our story
Here's why it matters.
Ingredient sourcing
Our open-source supply chain is the first of its kind.
Science & Design
Our open-source supply chain is the first of its kind.
Clinical studies
We’re building a clinically backed future for wellness.
impact & advocacy
We have high standards for change.