every day counts
We're in this together
We believe in celebrating the decision to invest in yourself. Subscribers get the best Ritual experience from Day One.
The Perks
Save 12% on every order—automatically.
Free shipping, always. No minimums, no exclusions.
Free milestone gifts & special discounts.
Exclusive deals & offers from brand partners.
First access to promotions & new product launches.
Frequent Questions
With a subscription, your Ritual is delivered every month (with free shipping, of course).
Subscriptions renew automatically, but you have total control. You can pause, skip, change your delivery date, or cancel anytime right from your Account Page.
On the fence? Our 30-Day Happiness Guarantee makes trying a new Ritual stress-free.
Ritual was founded on a simple idea: you should know exactly what you’re putting into your body.
When our CEO, Kat Schneider, was pregnant, she couldn’t find a prenatal vitamin she felt confident taking, so she created one with full visibility into every ingredient, supplier, and sourcing decision. That commitment to transparency became the foundation of Ritual and continues to guide everything we do today.
Through our Made Traceable® standard, we share the suppliers behind our ingredients, where they’re sourced and manufactured, and the testing used to help verify quality and purity. We also provide Certificates of Analysis upon request, allowing customers to review test results for their products.
Our entire product line is Clean Label Project™ Certified, and our Essential Prenatal, Essential Postnatal, and Essential Protein lines have also earned the Purity Award. We’ve invested more than $5 million in human clinical studies focused on women’s health and have completed studies on key ingredients, including HyaCera™ and BioSeries™ Melatonin.
We also believe transparency should extend beyond our own products. In 2025, Ritual became the first supplement brand to help pass California SB 646, legislation that increases heavy metal testing transparency for prenatal vitamins.
From ingredient sourcing to testing and clinical research, our goal is simple: to create products you can trust and information you can verify.
We want you to have the best experience possible when exploring your new Ritual. So if you’re not satisfied with your first order, you can request a refund within 30 days of the purchase date. Refunds are only available for your first order within this 30-day window and require proof of purchase. Subscription payments are non-refundable after the initial 30-day period.
Please note:
1. This happiness guarantee applies whether you are a new customer making your first purchase or an existing subscriber ordering a new product.
2. If you are outside of our 30-day happiness guarantee, refunds are at our sole discretion and are not guaranteed.
3. We do not accept any online returns.
4. For orders shipped to Canada, taxes are non-refundable.
If you have any questions, you can always contact us at my@ritual.com.
More daily essentials backed by the first visible supply chain of its kind.
NON-GMO
VEGAN
NO SYNTHETIC COLORANTS
TRACEABLE NUTRIENTS
THIRD-PARTY TESTED (FOR MICROBES AND HEAVY METALS)
In for an inch, in for a mile.
Our goal is to support your individual journey long after your order ships. Intentional benefits like monthly savings, free shipping, and free gifts are the highlights of your subscription, but the connection to our community is the foundation. Ritual was built on the belief that women deserve better than what the supplement industry has given us, and that energy is still at the core of our brand.