Impact

Ritual Becomes One of the Few Supplement Companies to Earn Certified B Corporation

5 min read
Ritual's multivitamin for B Corp announcement
Ritual's multivitamin for B Corp announcement

Article Content

What does it mean to be a Certified B Corporation?

Becoming a Certified B Corp means that we’re holding ourselves accountable, long term, to not only think about our company's financial health but also the health of people and our planet. This rigorous certification shows you that someone else is looking under the hood.

What is the B Corp criteria?

People - Planet - Profit

How many other supplement companies are B Corp Certified?

Not many. In fact, none of the top 5 selling men's or women’s multivitamins are Certified B Corp([^1]). Our industry has been asleep at the wheel when it comes to actively addressing sustainability and environmental issues. Ritual’s mission to be radically traceable allows us to know our impact, act on it, and share with our community. But we don’t want it to stop with us, we are calling for the rest of the industry to step up.

How did Ritual score?

The average B Corp assessment score is 51. We’ve scored an 84.8 right now, and we’re just getting started.

References

  1. Based on an internal assessment of the top 5 selling Women Multivitamin and Men Multivitamin brands by 2019.

Meet Our Author

This article was written by our Chief Impact Officer.

Lindsay Dahl - Ritual Chief Impact Officer

Lindsay Dahl, Chief Impact Officer

Lindsay Dahl is an accomplished writer, clean living expert, advocacy nerd, and Ritual's Chief Impact Officer. For over 20 years she has been working at the forefront of environmental health campaigns, working to eliminate toxic chemicals in beauty products, household cleaners, furniture, and children's toys. Lindsay has helped pass over two dozen pieces of consumer safety, health, and climate legislation at the state and federal levels. Lindsay has received national recognition for her work on ingredient safety, packaging sustainability, human rights, and climate change.

Lindsay Dahl - Ritual Chief Impact Officer

Lindsay Dahl, Chief Impact Officer

Lindsay Dahl is an accomplished writer, clean living expert, advocacy nerd, and Ritual's Chief Impact Officer. For over 20 years she has been working at the forefront of environmental health campaigns, working to eliminate toxic chemicals in beauty products, household cleaners, furniture, and children's toys. Lindsay has helped pass over two dozen pieces of consumer safety, health, and climate legislation at the state and federal levels. Lindsay has received national recognition for her work on ingredient safety, packaging sustainability, human rights, and climate change.

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