- As many as 75% of Americans are lacking in vitamin D.
- While sunlight gets all the buzz for being a solid source of vitamin D, it's not foolproof when it comes to this essential nutrient—thanks to factors like city living, seasonal changes, and even SPF.
- In addition to logging time outside (with sun protection, of course), we recommend trying to get as much vitamin D as possible from your diet, and supplementing the rest.
Hey there—we’re Ritual, a health company on a mission to inspire women to be their best from the inside out. Learn more about our reinvented multivitamins, which we formulated with essential nutrients to help fill the gaps in your diet.
When we hear someone say they’re “getting their vitamin D,” it’s probably safe to assume that they’re headed outside to catch some much-needed rays. That’s because sun exposure is so well-known as the best source of this essential nutrient, the two have become practically interchangeable in daily conversation.
But while it’s true that the sun is an amazing resource in vitamin D production (if we want to get really technical, our skin absorbs photons from the sun to synthesize D), it’s not a fail-safe option, either—factors like urban dwelling, office jobs, the changing seasons, and even sunscreen can all get in the way of reaching your optimal vitamin D levels. In fact, some researchers estimate that as many as 75% of Americans are not getting the recommended amount of vitamin D. That’s not great for the processes this nutrient helps carry out in the body, like supporting calcium absorption, bone health, and immune function.*
That’s why it’s a good idea to become better-versed on all the other ways you can get enough vitamin D: like via certain foods, in addition to a multivitamin to help fill the gaps. “Ultimately, supplementation is a smart source of vitamin D given that most people don’t get enough adequate sunlight,” says nutritionist Michelle Davenport, PhD, RD, who is a member of Ritual’s scientific advisory board.