It's time
to clearup thefacts

Ritual started with a simple question: what exactly is in women's multivitamins? This is the story of what happened when our founder Kat started searching for answers — the story of Ritual.

Created for and by women who wouldn’t settle for less than the truth.


When I was pregnant, I turned my house upside down to get rid of products with ingredients I couldn't get behind. I replaced everything from my cleaning supplies to my deodorant. But, in my search for the perfect prenatal vitamin, I found many of those same questionable ingredients. I couldn't find a brand that I trusted, so I decided to build my own.

I founded Ritual with the belief that better health begins with better ingredients. With us, you’ll know where everything is coming from and why it’s there. Some call it obsess-iveness, we call it traceability.

Welcome to your new daily ritual.

Katerina SchneiderCEO & Founder

Scientists, Mothers, Researchers & More

The Team

Vicky AldanaCustomer Experience

Jackie AllenCustomer Experience

Daniel ArcherEngineering

Dr. Luke BucciResearch & Development

October ComstockEngineering

Sam GlasgowFinance

Jack HairEngineering

Lauren HayesMarketing

Kevin HorstEngineering

Jordan HughesMarketing

Dr. Blanche IpResearch & Development

Eileen KimCreative

Dan KingMarketing

Emilee MadrakPeople Operations

Omid MajdiProduct

Christina MalikCreative

Crissy MilazzoMarketing

Lauren NolteMarketing

Mukti PatelOperations

Katie PierceMarketing

Liz ReifsnyderOperations

Andrew RickardsCustomer Experience

Steph SchillerProduct

Alicia WolfQuality & Regulatory

Emma WooData & Analytics

Only what you need,
Nothing you don’t